Bettermann.io covers and supports your entire process of strategic development. From inspiration to organisation, we are your partner for sales, marketing and product strategy. This includes, for example, support for market analyses, identification and acquisition of cooperative partners and networks, and even mergers. We focus primarily on companies in the European building technology industry.
Three Truths
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Digital Transformation
Rethinking the entire value chain. The exponential growth of technologies and data streams are today opening up completely new opportunities for products and services. In almost all industries, changes at the product and process level have led to a complete redesign of the value chain. Who is best equipped to benefit from this? Companies that embrace digital transformation and implement optimal processes for the best-possible customer experience.
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Sense and Being
Creating reason, establishing trust. Recognising the sensibility in one’s own behavior – beyond economic success. The search for ‘purpose’ is playing an increasingly important role for employees and customers. Who has the advantage here? Companies that offer sensible solutions in ways that account for the social environment of the affected persons. When services and products make sense at a societal level, then trust flows virtually on its own.
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Sustainability
Solutions for tomorrows way of life. Our current economic system is based on growth. Yet one thing is clear to all objective observers: our planet has limited resources, so limitless growth is an impossibility. Society can only be considered ready for the future once it learns to behave in ways that are economically, ecologically and socially sustainable. Who holds unique positions here? Companies whose solutions are geared towards how we’ll live tomorrow. Innovative companies as well as industries that dare to take the leap ultimately have an ace up their sleeve and are first in line on the market.
Four Core Competencies
Strategic Development

Digital Ideas

Bettermann.io accompanies your development of original concepts and ideas tailored to the needs of new and existing market partners. The value chain for the building technology industry is in transition. Coping with the broad range of online marketing tools, planning aids, sales channels (omnichannel), e-commerce and after-sales concepts demands a deep understanding of both partnerships—even those that have grown over decades—and new, disruptive elements.
Start-Ups

Bettermann.io joins forces with you to find ‘the next big thing’ in your service and product segment. Process digitisation, sensor technology, artificial intelligence and customer centricity: it’s easy to lose sight of our own strongest possibilities when gazing out across the countless options. Bettermann.io supports existing start-ups and new founders in recognising how the latest innovations can help them frame the conversation differently, better or even in more revolutionary terms.
Investments

At Bettermann.io, we believe in every project we pursue. As such, we’re not afraid to take on risk together with you. Bettermann.io is your consultant, developer and ‘transformer’. But above all else, we’ve been investors in the building technology industry for decades. We don’t shy away from responsibility and are more than willing to take a financial stake in projects we believe in.
What We Do
In 2019, the work at Bettermann.io was folded into Bettermann GmbH. Andreas Bettermann aims to bring together a selected network of companies, specialists, consultants and other stakeholders for highly promising forward-looking projects. In this way, he is able to guarantee the best possible advice and support for his customers and his own investments.
More about Andreas